Bienetrenoir
Bienetrenoir is a platform dedicated to the well-being of Black and Afro-descendant communities, aiming for a complete balance between mental, physical, social health, and professional fulfillment.
THE CHALLENGES
Bienetrenoir was born from our collaboration with the client, who shared an ambitious vision: to create a platform dedicated to the well-being of Black and Afro-descendant communities, rooted in representation, empathy, and community connection. The challenge was to build a visual identity and digital platform from scratch capable of translating this vision into a tangible and impactful experience.
The project challenges
Starting from a blank slate, the project required creating a brand embodying cultural pride, emotional safety, and collective healing. We designed an inclusive and accessible platform, thought out for a community with diverse sensitivities and built as a living movement, capable of evolving with its needs.
WORK CARRIED OUT BY OUR TEAM
We led the creation of Bienetrenoir from A to Z, transforming a vision into a digital ecosystem.
Brand Identity
Creation of a complete graphic universe (logo, charter) embodying empathy and diversity, adaptable to all media.
UX/UI Design
Design of an immersive and fluid interface, prioritizing clear access to resources and the human element.
Hybrid Development
Implementation of a high-performance technical architecture combining a showcase site and a modular web application.
THE RESULTS
More than a platform, Bienetrenoir has become a true cultural movement.
A unifying brand
The visual identity immediately created a sense of belonging and pride within the community.
Immediate adoption
The simplicity of the platform allowed for rapid validation by providers and users right from the launch.
A scalable foundation
The robust technical structure now offers total autonomy to the team and supports the future growth of the project.
Technologies Used
Discover the modern and high-performance technologies that brought this exceptional project to life.
Access the Project
Explore the live project and discover all its features.
Web
Responsive solution developed to ensure a smooth experience on all devices.
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